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Food Photography – Working with Alyn Williams of the Westbury Hotel.
Frasershot Photography has just completed a new shoot with Chef Alyn Williams of The Westbury Hotel, Mayfair. This is part 2 of a series we started in Dec 2011 working with some of the industries leading talent. The Westbury is an amazing new restaurant which is beautifully designed and showcases some really interesting features which is both Quirky and Impressive. Newly opened in Jan 2012 and already receiving great reviews.
We arrived early on the day of the shoot and were given a private dining area in the restaurant to set up the studio ready for the food photography. We had already agreed a brief and mood board with the client to ensure the style was in keeping with the food etc.
I have pulled out one image from the shoot which I feel really sums up the style and interpretation of what Alyn Williams is doing in the industry.
The imagery was created using 2 x Profoto Proboxes and reflectors with silver cards and a Profoto Pro head with 10 degree grid. Files were shot on the Hasselblad H3d31 with 120mm lens shot tethered to Macbook Pro.
The shot below which held fantastic colour was a combination of redcap mushrooms and snails which I can say first hand was absolutely fantastic! please check the blog as a behind the scenes video will be added in the next 2 weeks.
Food Photography – Behind The Scenes with Michelin Chef Chris Eden and CCS
CCS, Chris Eden & Frasershot from Frasershot on Vimeo.
We have just finished and edited our behind the scenes video from our recent food photography shoot with new Michelin star chef Chris Eden of the Driftwood Hotel in Cornwall. The project was shot in association with CCS used to promote their range of Crockery. A big shoot that required a huge amount of preparation from all those involved. The Crockery was supplied to both myself and Chris Eden to view and see how we could best represent it in the food photography. Chris custom designed all the relevant dishes to match the crockery and did an absolutely amazing job!
Meanwhile we were going through reclamation yards finding various surfaces to compliment the dishes and the food. We were going on a rustic theme inline with Chris Eden’s Restaurant in Cornwall. We found some amazing textures and old doors etc which you can see in the video which really bring out the texture in the crockery and brings the shots to life.
We used our food development kitchen in Brackley to shoot the whole project offering state of the art equipment and refrigeration units perfect for the food shoots and great space for the photography itself. Please take a look at more of the facility at Studio2 here.
Our client had arranged to have all the relevant crockery and materials brought in especially for the shoot, between us we worked out what was best on the day in terms of what dishes worked with relevant surfaces. As you can see from the video footage we shot all the work on the Hasselblad using mainly the 120mm lens, ensuring we picked up all the relevant details in the products and gave the maximum reproduction values we could. All the lighting was Profoto, mainly soft boxes and grids having to be very delicate not to blow the highlights out of the light tones of the crockery.
A big thank you to Glyn our video specialist at Frasershot who has put together the video which is part one of a series we are producing. The finished pictures will be published shortly and will let you know when they are available to view. Hope you enjoy!
Product Photography – Rioja Gran Reserva 2004 wine shot
Todays studio shoot was to produce a good solid product shot of this lovely bottle of red wine on a graduated background. Shot using 2 pro boxes and various reflectors of both black and white card, Image has been cleaned of any specs of dust and camera marks, apart from that its straight from camera. The set had to be masked off with an aperture cut out for the camera to avoid reflections of myself and camera in the bottle, we used a simple 2 light setup to avoid throwing too much light around the set-up.
We also used some black perspex for the base to add another dimension to the image rather than putting straight on to the graduated backdrop. Shot on the Canon 1dsmk111 with a 24-70mm lens f18 @1/125th second
Craig Fraser to join panel of photographers to feedback on PhotoPro Magazine
Commercial Photographer Craig Fraser of Frasershot Photography Northampton has been asked to join a panel of Professional Photographers to give feedback on Photo Professional Magazine. As avid reader’s of the magazine and often contributor’s it is a great honour for us and our team to be involved with the publication. We will be looking at the articles which are of most interest to our market place and sector and will contribute to what we would like to see more of in the publication regarding pro photographers and the business we represent.
Shot of the Month – Lindsey Arber capturing Lemar during his live performance.
Our studio manager/photographer Lindsey Arber produced a stunning image of Lemar at a conference she was covering for commercial photography outfit Frasershot Photography in late November. Shot on the 5d mk2 and 70-200mm canon lens. We are really pleased with the timing and execution of the shot using available light that definitely earns shot of the month. Good job Lindsey! Dance Dance Dance!!
Product Photography – creative traditional style for leading UK shoe brand.
This month we were commissioned to produce a range of product photography to support our project on a complete rebrand for a great client we have been working with for over a year now.
The products are exceptional quality and handmade in the UK and the nicest part of this shoot was the background material which is actually owned by HRH Prince Charles.
The leather which is thought to be reindeer was recovered from a shipwreck and remarkably still in tact, thought to be worth a small fortune and purchased by Prince Charles to have some shoes made from. Fantastic colour and texture and obviously was taken straight away from us once we had finished the shots. All shot on the Hasselblad 120mm lens and softbox and 2 x Proboxes by Profoto. I have attached a couple of the shots and one more creative image of a belt which was supported and then cut away in post.
Frasershot team hit Central London for “Late Night London” Promo
In early September we were sent around Central London producing press photography for the launch of Late Night London’s new website. We were all on board a minibus with the professional dancers, loudspeaker system and ready to jump out at all the big tourist sites and start a pop up party before we got moved on.
Awesome days shooting in the capital and managed to all get thrown out of the square in front of the original Neils Yard! by one very irate shop owner. Everyone else was having great fun and dancing along, there is always one.
Neils Yard party below just before being evicted by some angry man!
Frasershot Fashion Shoot on the East Coast Oct 2011
The team at Frasershot were recently commissioned by a footwear brand to produce a set of Fashion Photography Images for an Ad campaign and also some product photography in situ, unfortunately we were up against it from the start shooting a summer range in October in the UK but we love a challenge!!
So with a car full of lighting and lots of strong coffee we headed out to the East coast very early. We had an apartment booked not far from the sea so the models could get changed over easily working with our stylist Agnes who did a fantastic job bringing the summer feeling to October through the power of clothing and props. We had fantastic models to work with for this shoot, Julie Lowery whom we have worked with before and always does a great job in getting us the right shots!
We also hired a beach hut which was awesome and gave us a great base on the beach to keep all the kit and go through some of the shots. Everything on the day was shot on the Hasselblad H3D 31 straight to card and all lighting was shot with the Profoto B2 and Proheads with reflector’s used direct on the subject.
Couple of shots below and one out-take with our model Julie Lowery and designer James Wells showing us how to pose or not?
And James and Julie towards the end of day, nearly time to go home!
Indian Cuisine shot at the Frasershot Studio this week
This week Frasershot Photography have been working with one of our food clients supplying commercial photography for their new POS advertising campaign. We shot aprox 7 dishes throughout the day but have added just the one to the blog for you to see. The images were shot using the hasselblad on the 80mm lens and using 1 sidelight softbox and a 10 degree grid. Got home that evening after shooting and tasting curry all day and my lovely wife had cooked a Madras, Go figure?
New Zealand wine brand Cloudy Bay commission – Frasershot Studio
Wine brand Cloudy Bay commissioned Craig Fraser to shoot there latest promotion pushing the white wine brand and mussel sales in the UK. We were to shoot the setup in Ipswich believe it or not and were forecast to have fairly average weather so Id be lying if I said I wasn’t a little nervous!
We had been given a fantastic hotel to work with who would prepare and lay on anything we needed. Initially looking at shooting this in the restaurant with the boats in the background to give the right feel to the shot but with many obstacles in the way we realised we needed to be on a much more elevated position to get the right backdrop.
We booked out one of the hotel rooms on the 3rd floor and had a restaurant table setup in the window opening and dressed accordingly. The set was to be very simple and clean to allow for necessary cropping and copy which was be overlaid for the promotion.
I used just two Profoto lights for the shots and a profoto B2 power pack, one light as a fill with a small softbox and the main light with a 5 degree grid to give me the Harsh lighting I was after. I used mirrors to fill harsh shadows on the mussels and silver card to lift them slightly, I also shot a second image with a mask behind the wine bottle and overlayed it in post production.
Please take a look at the finished shots and then the behind the scenes shot below that.
Thanks for reading.
